HUMANMACHINE

PEPSI: CONCEPT TV COMMERCIAL

MOTION GRAPHICS — 2021

YEAR
2021
SKILLS USED
MOTION GRAPHICS, 3D RENDERING, VIDEO EDITING
CATEGORY
MOTION GRAPHICS
HUMAN VERSION
MARTINDIZ.COM/PROJECTS/PEPSI-CONCEPT-TV-COMMERCIAL
VIDEO
YOUTUBE.COM/WATCH?V=7RGoVoajKH8

A CONCEPT TV SPOT FOR PEPSI, WITH THE CAN RENDERED IN 3D AND THE SPLASHES SIMULATED.

At a glance

3D — SIMULATED, NOT FILMED
NOTHING WAS FILMED. THE CAN IS MODELLED AND RENDERED IN 3DS MAX, THE SPLASHES ARE SIMULATED IN REALFLOW.

What I did

My approach

I MODELLED AND RENDERED THE CAN IN 3DS MAX AND USED REALFLOW TO SIMULATE REALISTIC, DYNAMIC SPLASHES, THEN BROUGHT THE WHOLE THING TOGETHER WITH MOTION GRAPHICS AND PACING BUILT FOR BROADCAST.

Result

A SPOT THAT COULD RUN AS IT IS, WITH THE SIMULATION WORK HOLDING UP AT BROADCAST QUALITY.